Downtown Master Plan

How do you imagine the future of our Downtown? Through this plan, we will collectively envision the future of Downtown Winter Park by:

  • Focusing on Main Street and adjacent streets with the goal of making Downtown an all-season destination for residents and visitors alike.
  • Building off the energy and pioneering spirit of the Winter Park community and embody its cultural values.
  • Aiming to increase mobility, stimulate the economy and encourage environmental sustainability.
The Downtown Winter Park Plan process will run from early summer 2019 to late fall 2019.

Complete Our Survey!

To better understand the character of Downtown and what people would like to see in the future, we put together a visual preference survey. For each element, select your preferred option. The survey takes less than two minutes. If you have additional comments, please email project manager, Mara Owen, mowen@wpgov.com, with your thoughts!

Take the Survey

Plan Guiding Principles

  • Culture: to become a family-friendly, year-round community that embraces arts & culture and mountain lifestyle through a cohesive, unpretentious Downtown.
  • Mobility: to turn a highway into a welcoming main street that is safe and vibrant, has adequate parking, better connects Downtown to the resort and other outdoor experiences, and welcomes cyclists and pedestrians.
  • Economy: to develop an entrepreneurial space that encourages new economies, promotes year-round employment, and generates everyday activation
  • Environment: to remain a sustainable and conservation-focused community that is connected to the wilderness and surrounding nature
WP Downtown Map

Project Site

The boundary for the Downtown Master Plan follows Main Street from just past Village Drive to Kings Crossing Road. It spans roughly one block on each side of Main Street to encompass the adjacent streets, businesses and communities.

Public Engagement Process

Over the course of the project, three outreach events will occur to test ideas with the public, generate excitement and pilot design concepts. We will also be posting surveys and feedback from the events on this webpage and in the Scoop.

Event 1: June 20

At our first event, we set up a table at High-Note Thursday to get live feedback from the public. People shared their opinions on design elements for Downtown through a visual preference survey, reported on where they came from, and what places they love, what places could be improved and where they park. Despite the rain, we had an incredible turnout and thank everyone for their energy and participation!